Posts Tagged ‘Personal’

#thecusterslatechristmascard

Posted on: December 29th, 2013 by John J. Custer

Initially, I created a fun little Christmas card for my family to use for 2013 and sent it off to be printed by an online printing house—lesson learned: don’t trust ’em.

 

With that said, I created some one off “Late Christmas” cards for my mom to use for the Custer’s 2013 Christmas card. Merry Christmas!

Nike Livestrong Fixed-Gear

Posted on: July 25th, 2009 by John J. Custer No Comments

A self-initiated side project of creating a fixed-gear bike to pay tribute to Lance Armstrong became an internal Nike project within five days. Greg Leedy, the art director for Livestrong, asked us to use the fixed-gear bike as a display for Livestrong’s prototype pedals and footwear at an internal meeting with Nike executives. This led to the branding and development of the “Razor” fixed-gear bike along with a business plan that could be used as a platform to bring both Nike and the pedal into the urban bike market. After five sleepless days, this is what we created.

Project M 2008

Posted on: June 1st, 2008 by John J. Custer

Project M is an intensive summer program founded by John Bielenberg which aims to inspire young graphic designers, writers, photographers, and other creative people to show that their work can have a positive and significant impact on the world.

 

My Project M 2008 Team, in collaboration with HERO (Hale Empowerment and Revitalization Organization), has created a permanent Design Lab space in Greensboro, Alabama. By open-sourcing Project M to other evolving, passionate designers, Project M has become a catalyst for change in a county and country that needs it. Instead of solving one isolated issue in the community, we address multiple inadequacies, and in the process shift the global perception of what a young designer’s responsibility and role in our changing world can be.

 

We spent the first half of June 2008 conceiving the project, and the last half executing it. Our goal was to renovate an old schoolhouse into a light-filled studio. We created tables, installed lighting, designed and installed a new bathroom, built an L-shaped bench that is situated in a space that will become a community garden, created signage, and more. Along with the physical building, we created a virtual resource that easily connects and informs aspiring young innovators about Project M, its advisors, alumni, and past, present and future projects.

 

Visit the Project M Lab website.

Where I Wanna Go

Posted on: August 14th, 2012 by John J. Custer No Comments

An ongoing project done while listening to “On the Road Again.”