Posts Tagged ‘Icons’

Dupont

Posted on: January 3rd, 2014 by John J. Custer No Comments

A series of animations created for DuPont that shares their corporate narrative and how they’ve laid the groundwork to face the challenges of the future for the science and food industries.

 

My role included created a brand conscious illustration style and icon set that I storyboarded and art directed with multiple animators at Dress Code.

Aloha!

Posted on: December 29th, 2013 by John J. Custer No Comments

Aloha! is a health and wealthness start up, based in New York City, whose aim is to break through the barrier of false claims, conflicting messages in media, and the weak regulations in the wellness industry—all of which create a greater confusion of health.

 

Working with Dress Code, I create a color and illustrative brand video that clarifies Aloha’s stance on every aspect of wellness and what they are doing to alter the perception of what it means to be healthy and happy.

 

Accompanying the animation is a collection of over 20 icons where created to be used within the short and to add to the brand assets.